Project
Amazon Off To College

Role
Director

Overview
With only one week lead time, I was brought on to direct a 15 and 30 second ad for Amazon, where Complex icon Joe La Puma blessed a college student with countless products from Amazon’s vast Off To College page.

To add intrigue and pick up the pace of the script, I embraced in camera movement like whip pans and snap zooms to create visual language that brought this fake dorm set to life.